Weekly Class Schedule

 

 

Class

 

Topic

In-Class Activities

Items to Do/Read PRIOR to Class

(see tables above for full citations)

Due in Class

1

 

1/20

Intro

Course Intro, How and What to Learn in this Course
  • Student intros
  • Project intros
  • Organizing teams, choosing projects

 
  • Read the syllabus.
  • Read Wolf, 1999. Managing a Nonprofit Organization, Chapter 1.

 

 

2

 

1/27

 

Developing and Communicating Your Strategy

Mission, Vision, & Values

  • Examining mission, vision, and values statements
  • Mission/vision/ values exercise

 
  • Drucker et al. 2008. The Five Most Important Questions.
  • Have your first group meeting with your field sponsor (see end of syllabus for description).
  • Bring to class the mission & vision of your project organization.

 

 

3

 

2/3

Planning Project Work
  • Exercise with Gantt and CPM charts
  • Verzuh, E. 2008. Fast Forward MBA in Project Management. Chapters 6-7, 14-15.
  • Download free software called Gantt Project: http://www.ganttproject.biz/download and bring your laptop to class (or make sure a friend is)

 
  • Mission & vision fit

4

 

2/10

 

Communicating Your Vision
  • How to give a talk
  • One-minute intros
  • Hand-off exercise

 
  • Williams. 2009. The Non-Designer’s Presentation Book.
  • Heath and Heath. 2008. Making your presentation stick.
  • Watch one talk on TED: http://www.ted.com/
  • Come prepared TODAY with a one-minute intro for your part of your group presentation
  • Have your second group meeting with your field sponsor (see end of syllabus for description).

 

 

5

 

2/17

 

 

Group Project Plan Presentations

 

 
  • Group project plan

6

 

2/24

Boards of Directors

 
  • SWOT exercise
  • Expert Talk: Board management

 
  • Wolf, Chapter 2.

 

7

 

3/3

Creating Metrics

Mapping Strategy and Developing Measures of Success
  • Case discussion
  • Creating a balanced scorecard for Otago Museum

 
  • Kaplan and Norton, 2000. Strategy Scorecards.
  • Case: Otago Museum
  • Wolf, Chapters 6 and 7.

 

 
  • Case HW #1

8

 

3/10

Building Your Internal Staff

Strategic Staffing & Human Resources
  • People management quiz
  • Job description exercise
  • Expert Talk: Interviewing

 
  • Yate, 2005. Hiring the Best. Read chapters 1-9.
  • Wolf, Chapter 3.
  • Take Groysberg and Lane’s People Management Quiz, score your results, and bring them to class.

 

   -

 

3/17

Spring Break

9

 

3/24

Group One-on-One Meetings with Professor
  • Project org’n scorecard

10

 

3/31

Personnel Policies
  • Recruitment exercise
  • Staff development exercise
  • Expert Talk: Volunteer programs

 
  • Wolf, Chapter 4.

 

11

 

4/7

Connecting to Your External Community

Community & Public Relations
  • Case discussion
  • Media kit exercise

 
  • Case: Museum of Fine Arts Boston.
  • Case HW #2

12

 

4/14

Marketing
  • Case discussion
  • Website name game
  • Message exercise
  • Branding exercise

 
  • Case: Let’s Talk Science.
  • Wolf, Chapter 5.
  • Case HW #3

13

 

4/21

 

Fundraising and Development

 
  • Direct mail exercise
  • Event planning exercise
  • Expert Talk: Donor relations

 
  • Wolf, Chapter 8.
  • Have your third group meeting with your field sponsor (see end of syllabus for description).

 
  • Group Final Reports

14

 

4/28

 

Leading

Group Project Final Presentations

 Group Presentation Evaluations

15

 

5/5

 

Leading Change
  • Case discussion
  • Expert Talk: Build your network

 
  • Case: Finance Department Restructuring at the Field Museum
  • Wolf, Chapters 10 and 11.
  • Case HW #4
  • Self evals